Programmatic gets some respect
Programmatic ads have been around for a while in the consumer space. If you've been in a deep dark cave for the past 5 years (and if that's the case, why are you reading this post?), a quick definition: programmatic…
Appcast, Appcast, Appcast!: News of the recruitment marketing industry
There is - as always - plenty of news this month. But as you perhaps can guess from the title, the big news is Stepstone's majority stake in Appcast. More in a minute. Just remember - big news can drop…
Diversity and growth: what I saw and heard in Denver
It's interesting how 90 degrees feels even hotter when you're 5,280 feet above sea level - at least that was my conclusion after spending a few days in Denver last month! The occasion was Jobg8's 2019 Job Board Summit, and…
Listening to the recruiting superpowers – and thriving
Note: The Doctor is in Denver at the Jobg8 Summit, so here is a post from earlier this year. Enjoy! Let's face it - most of us in the industry are NOT LinkedIn, Google, Facebook, or Indeed. We just aren't…
LinkedIn’s cautious but steady experimentation
When you're a huge business like LinkedIn, part of an even bigger business - Microsoft, and as much a part of most recruiters' days as Facebook is for the masses, you really have to work on experimenting. Why? Because every…
Fizbiz, AllyO, and Karat: news of the recruitment marketing industry
Flooding, storms, wind, and bugs - and that's just within a few miles of my house! Yes, welcome to summer. Our industry is just as lively, with numerous companies landing funding, others launching new services, and a few acquisitions here…
Elms to ashes – and a few beetles, too
As I'm a (job board) doctor, I thought it was time for a quick biology lesson - and don't fret, it does indeed have something to do with our industry! Here in the midwestern states of the U.S., elms were…
You’re not a job board – you’re a hybrid!
NOTE: As the Doctor is based in the U.S., he is recovering from Memorial Day - so here is a post from earlier this year that you may enjoy! First movers define categories. This is a given in marketing, and…
Useful paranoia – thinking about security
Back in 2008 and 2009 - a very long time ago, I realize - Monster had two data breaches. Roughly 2 million Monster users had their data exposed. The incidents received widespread exposure at the time, accompanied by lots of…
Ladders’ oops! and Zip’s questionable hire: news of the job board industry
It's May, which means a flurry of Q1 financial reports (see DHI, Upwork, and Axel Springer, below), and - depending on where you live - something resembling warm weather. Despite the length of this roundup, I actually left out several…