Shameless self-promotion
It's self-promotion time, so I'll keep it brief: my ebook on Job Board Success is now available. It's ideal for anyone who is either planning to launch or has just launched a job site. If that sounds like you, please…
Cool stuff – who needs it?
I admit it - I'm a sucker for bright shiny new technology. In fact, I'm susceptible enough that I spend a good deal of time being very critical of anything new. Why? (a) I'm weak, and (b) a lot of…
Twitter, recruiting, and job boards: round 2
A while back I examined the recruiting value of Twitter and its possible effects on job boards. Since then, Twitter has kept growing at a torrid pace, the economy continues to slide, and most job boards are happy if their…
What’s in a job board name?
Naming a job board is something everyone thinks they can do - but few do well. Sorry, folks, it's true. A good job board name is hard to find (and a good URL is even harder). Well, you may ask,…
In praise of job board salespeople
I think job board salespeople deserve a lot more credit than they get. I'll admit, I'm biased, having been in sales off and on throughout my career. But a good salesperson is invaluable to the success of any business -…
The death of job boards? Ahem…
I've been in the job board world since 1998, which probably makes me some sort of dinosaur or masochist. Strangely enough, the imminent death of job boards has been proclaimed almost since their inception. Today is no different. Whether it's…
The marketing tightrope
Marketing a job board is akin to walking a tightrope with two contentious children hanging from either end of your balancing rod. On one side you have your employers, wanting more exposure, better candidates, and yes, their logo in a…
Randomness and recruiting
How can job boards even continue to exist? Because they connect job seekers and those who want to employ them. If a job board doesn't do this simple task successfully, it eventually goes out of business. But as any hiring manager,…
Nurturing leads into sales
Once, a long time ago in a galaxy far far away, a job board salesperson called up a prospective employer, made his (because of course he was inevitably male) pitch, and the employer--after carefully weighing the pros and cons--bought. Er....not really…
Don’t make me jump!
If HMOs were developed to drive normally well-adjusted sick people over the edge, then I would posit that the typical ATS was designed to make a job seeker sink into deep and utter despair. Yes, I understand why an ATS…