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The Muse

The Muse: employer branding can be lucrative

Seven years ago a job site for female millennials launched. It was called The Daily Muse. Fast forward to now - there was a name change (The Muse), an injection of $30 million dollars, massive growth, and voila!: the site…

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big boys

How to inoculate yourself from the big boys

As long as I've been in this industry, there have been the big boys. The companies that have grabbed attention, market share, and investment. Sites like Monster, OCC, LinkedIn, Indeed,  HotJobs, and CareerBuilder. They sought the #1 position and told…

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conferences

Why go to conferences? Plus: a guide

About a year ago, I offered a guide to conferences for recruitment marketing folks. Now I'm packing up to go to another conference, and it made me wonder: why go to conferences? Why not just stay home and keep working?…

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2016-17 Recruiting Site Trends Survey

Take the 2017-2018 Recruiting Trends survey!

Hey everyone! It's that time - time for the 2017-18 Global Recruiting Site Trends survey! As always, I need your help  to get it off the ground. In addition to the usual valuable info on what job boards and recruiting sites…

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Lead nurturing is a good thing

Note: The Doctor is taking a holiday break, so this is a repeat from 2009. Enjoy! Once, a long time ago in a galaxy far far away, a job board salesperson called up a prospective employer, made his (because of course…

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