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For job board owners and talent acquisition vendors, the devil enters promising riches, love, and ambition.

The Devil Doesn’t Come In…

 ...Wearing a red cape and pointy horns, he appears as everything you've ever dreamed of, or so the saying goes. In the job board community and the broader talent acquisition world, this advice is worth heeding—not just for the sake…

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ZipRecruiter gets new signal with Breakroom acquisition

ZipRecruiter Finds a New Signal

Last week, ZipRecruiter announced its acquisition of Breakroom, a UK-based employer review platform focused on frontline industries such as retail and hospitality. This move signals ZipRecruiter’s need to improve the quality of job search data by cutting through the noise…

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subscriptions build job board profits

Subscriptions build job board profits

Pop quiz: which of the following will increase job board profitability the most? A) Individual job postings B) Regular 'special deals' events C) Annual or semi-annual job posting/resume access subscriptions I’m betting that most of you answered (C). Because it's true:…

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productizing your job board

Productizing your job board

Remember department stores? I do. I remember going to Hubbards, our local Texas version - riding up the escalator to the men's department on the 2nd floor, and of course the reverse path to the toy department in the basement.…

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don't play their game

Don’t play their game

Many years ago as a marketing novice I learned the first rule of competing against giants: don't play their game. This was long before I entered the job board world. I was a marketing director at a niche publishing company…

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back to work

Back to work, on their terms

It's always been the case that some folks retire, then go back to work. Why? Maybe they get bored in retirement. Perhaps they feel isolated. Or they find that they don't have as much money as they thought they would.…

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job board content success

Job board content success

Job board content success? Huh? Well, job boards have long believed - or were taught to believe by search engines - that job ads were 'their' only real content. In other words, a job board was nothing without the primal…

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old tech

Old tech is sometimes the best tech

Old tech encompasses a wide range of things - from typewriters to transistor radios to email. Some old tech is still being used, almost unchanged - think of dress shoes or blue jeans. Other old tech has disappeared (faxes, anyone?),…

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