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It’s back!!! The Doctor’s guide to holiday music

Note: It's the day after Christmas and the Doctor is undoubtedly asleep with visions of sugarplums dancing in his head...or are those programmatic ads? This is a replay from last year. Enjoy! It's impossible to escape holiday music. Radio stations…

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innovation

Innovation and recruitment marketing

At the TAtech conference in Denver, I had a brief conversation with Joel Cheesman about innovation. He challenged me to come up with any job boards or companies in recruitment marketing that were 'innovative'. I fumbled for an answer (as…

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recruitment marketing

Monopolies lumber into recruitment marketing

Ever since I read 'A Serf on Google's Farm', I've wanted to (a) draw it to your attention (read it!!), and (b) talk about the impact that the Facebook and Google monopolies have on our industry. The article has a…

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sourcing or advertising

Pick a strategy path: sourcing or advertising

Sometimes it's useful to step back and generalize a little. I believe the appropriate cliche is 'you can't see the forest for the trees'. Whatever. Let's just say that if you don't have a good guiding principle for what your…

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