Going to Jobg8 Nashville – see you there?
Hey folks, in a few months I am heading off to the Jobg8 Job Board Summit, July 26-27, in Nashville. Why? Well, they invited me to put together the agenda and speaker list - so I kind of thought I…
The million dollar question
Over the years I've worked with a number of clients who are thinking about the next step. Sometimes that meant an acquisition. Sometimes that meant new staff, or additional marketing. But it usually meant - at its core - growth. These…
Can I take your temperature?: the case for an annual biz checkup
Let's talk about an annual biz checkup, shall we? Operating a job board or recruitment marketing company can sometime feel like putting out a never-ending series of fires. Employer A's jobs aren't doing well. There aren't enough candidate signups in…
Google sticks its foot in the recruitment marketing industry
Note: The Doctor is recovering from a bout with the flu - so this week we revisit the most popular post from 2017. Enjoy! Remember Google Base? Joel Cheesman does. "The company launched Google Base in the mid-2000s to much…
Solving problems for fame, fortune, and results
A long time ago (no, I'm not going to tell you how long), I was given some excellent advice. Before buying a tool/car/software/etc., determine what you hope to do with this product. If you're planning to write the great American novel, you…
Partner vs. supplier: which one fits you?
How you think about yourself can have a big impact on what you do and how you do it. If you start the day thinking you're washed up and addled, you will tackle the day's challenges in a way that…
Pick a strategy path: sourcing or advertising
Sometimes it's useful to step back and generalize a little. I believe the appropriate cliche is 'you can't see the forest for the trees'. Whatever. Let's just say that if you don't have a good guiding principle for what your…
Take the 2017-2018 Recruiting Trends survey!
Hey everyone! It's that time - time for the 2017-18 Global Recruiting Site Trends survey! As always, I need your help to get it off the ground. In addition to the usual valuable info on what job boards and recruiting sites…
Market complexity is your friend
There is a tendency - in every industry, not just our own - to look past market complexity for the 'next big thing'. We're talking about ground-shaking, market-changing stuff - like maybe Monster, LinkedIn, Indeed, or (even) Google. Each one…
Google Jobs is already changing our industry
I'm in the process of finishing the latest version of the Job Board Software Buyer's Guide (out hopefully next week). In between the time I first sent out surveys to the vendors and the time I started writing up the…