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Google for Jobs vs Jobindex: A gold scale with money in one side and people in the other.

Battle for Search: Jobindex vs Google for Jobs

Google for Jobs is a job search service offered by Google, which kicked off in the US in 2017. By 2018, it had invaded the EU market and then waltzed into universal search results in 2019. Unsurprisingly, the launch of…

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ZipRecruiter IPO

Does the ZipRecruiter IPO even matter?

The big news in our industry is the impending ZipRecruiter IPO (set for the day after the Doctor's birthday - no coincidence, I am sure!). When a job board IPO shows up in the tech press, the financial press, and…

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programmatic

Programmatic gets some respect

Programmatic ads have been around for a while in the consumer space. If you've been in a deep dark cave for the past 5 years (and if that's the case, why are you reading this post?), a quick definition: programmatic…

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year in recruitment marketing

2018: the year in recruitment marketing

In 2018, I tracked 28 purchases/acquisitions/mergers, lots of money raised, some layoffs, some hiring, and a continued influx of startups into the recruitment marketing industry. In other words, a pretty good year in recruitment marketing. Let's take a closer look:…

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