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The Muse

The Muse: employer branding can be lucrative

Seven years ago a job site for female millennials launched. It was called The Daily Muse. Fast forward to now - there was a name change (The Muse), an injection of $30 million dollars, massive growth, and voila!: the site…

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LinkedIn

The other big player: LinkedIn

Although most of the attention in recruitment marketing these days is on Google, Facebook, and Indeed, there is another big player: LinkedIn. In fact, long before we were shaking in our (virtual) boots over Google's or Indeed's latest moves, LinkedIn…

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Candidates are the key

Note: The Doctor is on a much-needed vacation this week. So enjoy this post from 2017 - and get ready for fall! Since the beginning of the year there have been dozens of recruiting startups, mergers, and acquisitions. Google is…

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tomorrow's wallpaper

Today’s ‘new’ becomes tomorrow’s wallpaper

Remember a few years back, when social media recruiting was all the rage? It was going to change the face of recruiting. Revolutionize how recruiting was done. Make old methods of recruiting obsolete. Social media recruiting was the hot new…

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Find your way through the real labor market

Note: The Doctor is recovering from the holiday (and too much house painting!). Enjoy this still-relevant post from last year: A fundamental challenge for our industry is discovery: how do candidates and employers discover each other? You can argue that job…

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